Tennis Fashion Fix

Alexei Popyrin of Australia practising at the 2025 National Bank Open.  Recorded on July 29, 2025 at the Sobeys Stadium grounds at the Keele Campus of York University in Toronto.  

Lavender never looked so good on court 💜 Lacoste’s summer kit serves elegance with every swing.  There’s something about lavender that just hits differently under the late-summer sun — and Lacoste knew exactly what they were doing with this one. The French label’s 2025 summer hard-court kit turned heads from Toronto to New York, bringing a soft pastel punch to the toughest part of the season. This look — a smooth, tonal lavender from top to toe — feels like peak  tennis calm . It’s breezy, effortless, and somehow both relaxed and razor-sharp at once. The minimalist cut and subtle detailing keep it classic Lacoste, but the color gives it that modern, slightly rebellious twist that’s been missing from men’s tenniswear lately. Watching it move on court was a vibe in itself. The fabric catches light beautifully, especially against the blue-green hard courts of the US Open. There’s an understated confidence to it — the kind of kit that doesn’t shout for attention but still steals ...

Fresh off his incredible form and now a two-time ATP champion, Brazil’s teenage sensation João Fonseca was showing sparks of greatness during this practice session at the 2025 National Bank Open in Toronto. Watch Fonseca train with trademark intensity — explosive forehands, booming serves, and effortless flair that has fans calling him one of the most exciting young talents in tennis. 

Spotted under the New York sun during US Open prep week, Francisco Cerúndolo brought his trademark intensity — and unexpected style — to the practice courts. Fans who caught a glimpse saw more than just his heavy groundstrokes; they witnessed a masterclass in how simplicity can speak volumes. There’s something quietly commanding about  Francisco Cerúndolo’s  presence on court — a mix of intensity, composure, and understated confidence that extends right down to what he wears. During the summer 2025 season, the Argentine standout was often seen practicing in a  sleek adidas setup  that perfectly captured that balance between grit and effortless cool. His look: a  jet-black sleeveless top , cut just right to show off his athletic frame, paired with  clean white shorts . The combination is simple, but striking — classic tennis whites meeting modern edge. The lightweight fabrics move as freely as Cerúndolo does, giving him that full range to unleash his heavy f...

Lacoste just announced the new summer hard court swing kit for one of their top tennis brand ambassadors, Daniil Medvedev .  How does it compare to the kit the company designed for the 23-time Grand Slam Champion, Novak Djokovic ? See here !  Which set is your favourite, between the two? 

  🎾 Exciting News from Lacoste! 🐊 Introducing the Novak Djokovic Collection for the 2023 Hard Court Tennis Season! 🏆 From sleek designs to cutting-edge fabrics , this collection embodies Djokovic's dedication and elegance on and off the court. Whether you're a tennis enthusiast or a fashion-forward individual, this collection is a must-have. Serve up your best look and game with Lacoste's latest masterpiece.  Stay tuned for the launch! 🔥👟👕 #Lacoste #DjokovicCollection #TennisStyle